See the world differently,
uncover untapped opportunities, and achieve results that redefine what’s possible.
What Makes Us Different.
At Massfield Applica, we work with ambitious leaders to solve the kind of challenges that redefine categories, not just campaigns. From strategy and creativity to content, AI, and performance, we bridge insight and execution to drive meaningful, measurable change.
We don’t just advise. We design systems that move.
A Challenger Mindset.
We partner with forward-thinkers who have decided to shape the future, not follow it.
Integrated Innovation
We combine deep expertise with top innovators, we accelerate results that last.
True Partnership
We work as an extension of your team, bringing fresh perspectives to every challenge.
Empowering Brands, Elevating Connections, Driving Growth.
Meet, Jorge Machado.
Jorge Machado began his career in industrial design, where he honed the art of solving tough problems with clarity, systems, and intention. Teaching himself to code opened a new world of digital possibility, blending form and function with creative technology to build smarter, connected experiences.
That foundation led him into marketing strategy and business transformation, where for over 15 years, he’s helped organizations simplify complexity, design seamless customer journeys, introduce new touchpoints, lead GTM plans, and scale with intention.
His approach is grounded in honesty, transparency, and a people-first mindset, because lasting impact starts with trust.
☑ Bridging Creativity, Technology, and Business.
☑ Coaching and Empowering Growth.
☑ Simplifying Complexity and Prioritizing Goals.
Leadership & Expertise.
With leadership roles at McCann Worldgroup, VML, and Publicis, Machado has shaped strategies for global brands like Samsung, L’Oréal Paris, Mastercard, Coors Light, T-Mobile, and Coca-Cola. Beyond the brands and results, his passion is empowering people—helping teams and businesses adapt, grow, and thrive in an ever-changing world.
Collaboration, Consulting & Coaching.
Collaboration thrives when trust is built on transparency and honesty. By putting people first, we create meaningful partnerships that drive value and recognition.